Reverse Graffiti/Clean Graffiti

June 22, 2008 by traveler.

I’ve always liked the street art/graffiti aesthetic. From stenciling to characters to lettering, graffiti/street art encompasses some of the most energetic and inspiring works in the art world. Too bad many people don’t consider graffiti part of the art world. If you played word association with 100 random people, I bet at least half would immediately say “vandalism.” A new form of street art emerged which may break that association.

Clean Graffiti, or Reverse Graffiti, creates art by cleaning dirty surfaces. How does this work? Check it out…

Pretty clever. And the Reverse Graffiti Project is sponsored by Green Works (from Clorox)? Wow. Who would’ve thought a cleaning company would help produce a graffiti project? Keep an eye out to see if this is a sales gimmick or future art trend.

Posted in Art, Doing Good, Video, Design, Environment | No Comments »